EFEKTIVITAS PEMASARAN ONLINE DALAM MENINGKATKAN OMSET PENJUALAN NASABAH PADA SITUS PENJUALAN ONLINE BINA DARMA

Abstract

This study the authors discuss the use of the internet information system media in helping clients sell products. The use of such media through website sales of Bina Darma University (BDU) is directly under the Vice Rector II. Who become customers and prospective customers are derived from the internal of BDU lecturers and employees and is derived from external customers outside of BDU who want to sell their products through the College of Online Sales Site. The study purpose is to assist clients in increasing turnover (volume) sales by way of selling their products over and over again so that the total level of increased sales as well as profits. In this study the authors used qualitative analysis techniques with methods of tabulation and quantitatively using a simple linear regression analysis, correlation coefficients, and tests of significance. The results showed that a significant difference between online marketing to sales turnover.